We are delighted that you are interested in our company. The executive management of MEHRKANAL GmbH sets great store by data protection. In principle, it is possible to use MEHRKANAL GmbH’s website without providing any personal information. If a data subject wants to make use of our company’s services via our website, though, it may be necessary for personal data to be processed. If the processing of personal data is necessary, and there is no legal basis for this processing, we will generally seek the consent of the data subject.
As the controller, MEHRKANAL GmbH has implemented an array of technical and organisational measures to ensure end-to-end protection for the personal data processed on this website. However, it is fundamentally possible for security flaws to exist when transferring data via the internet, meaning that total security cannot be guaranteed. For this reason, every data subject is welcome to provide us with personal data in alternative ways, such as by telephone.
a) Personal data
Personal data means any information relating to an identified or identifiable natural person (hereinafter referred to as a ‘data subject’). An identifiable natural person is one who can be identified, directly or indirectly, in particular by reference to an identifier such as a name, an identification number, location data, an online identifier or to one or more factors specific to the physical, physiological, genetic, mental, economic, cultural or social identity of that natural person.
b) Data subject
A data subject is any identified or identifiable natural person whose personal data is processed by the controller.
Processing means any operation or set of operations which is performed on personal data, whether or not by automated means, such as collection, recording, organisation, structuring, storage, adaptation or alteration, retrieval, consultation, use, disclosure by transmission, dissemination or otherwise making available, alignment or combination, restriction, erasure or destruction.
d) Restriction of processing
Restriction of processing means the marking of stored personal data with the aim of limiting their processing in the future.
Profiling means any form of automated processing of personal data consisting of the use of personal data to evaluate certain personal aspects relating to a natural person, in particular to analyse or predict aspects concerning that natural person’s performance at work, economic situation, health, personal preferences, interests, reliability, behaviour, location or movements.
Pseudonymisation means the processing of personal data in such a manner that the personal data can no longer be attributed to a specific data subject without the use of additional information, provided that such additional information is kept separately and is subject to technical and organisational measures to ensure that the personal data is not attributed to an identified or identifiable natural person.
Controller means the natural or legal person, public authority, agency or other body which, alone or jointly with others, determines the purposes and means of the processing of personal data. Where the purposes and means of such processing are determined by Union or Member State law, the controller or the specific criteria for its nomination may be provided for by Union or Member State law.
Processor means a natural or legal person, public authority, agency or other body which processes personal data on behalf of the controller.
Recipient means a natural or legal person, public authority, agency or another body, to which the personal data is disclosed, whether a third party or not. However, public authorities which may receive personal data in the framework of a particular inquiry in accordance with Union or Member State law shall not be regarded as recipients.
j) Third party
Third party means a natural or legal person, public authority, agency or body other than the data subject, controller, processor and persons who, under the direct authority of the controller or processor, are authorised to process personal data.
Consent of the data subject means any freely given, specific, informed and unambiguous indication of the data subject’s wishes by which they, by a statement or by a clear affirmative action, signifies agreement to the processing of personal data relating to them.
2. Name and address of the controller
The controller within the meaning of the General Data Protection Regulation, other data protection acts applicable within the Member States of the European Union and other data protection provisions is:
Tel.: +49 – (0)201 – 27303 0
3. Name and address of the Data Protection Officer
The Data Protection Officer at the controller is:
MEHRKANAL GmbH Data Protection Officer
c/o migosens GmbH
45473 Mülheim an der Ruhr
Every data subject can contact our Data Protection Officer directly at any time with any questions and concerns they may have relating to data protection.
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You can always amend or revoke your consent via the cookie declaration on our website.
Read our Data Protection Guidelines to learn more about who we are, how you can contact us and how we process personal data.
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5. Collection of general data and information
Every time MEHRKANAL GmbH’s website is accessed by a data subject or automated system, it collects an assortment of general data and information. These general data and information are stored in the server’s log files. The following can be recorded: (1) browser types and versions used, (2) the operating system used by the accessing system, (3) the website from which an accessing system came to our website (known as a ‘referrer’), (4) the pages on our website visited via an accessing system, (5) the date and time of a visit to the website, (6) an internet protocol address (IP address), (7) the internet service provider of the accessing system and (8) all other data and information that enable risks to be defended against in the case of attacks on our IT systems.
MEHRKANAL GmbH does not draw conclusions about a data subject when using this general data and information. Rather, the data is needed to (1) correctly supply our website’s content, (2) optimise the content of our website and the advertising for it, (3) safeguard the permanent functionality of our IT systems and the technology of our website and (4) provide the information necessary for prosecution to law enforcement authorities in the event of a cyber attack. The data and information is collected anonymously and evaluated by MEHRKANAL GmbH, firstly, statistically and, secondly, with the goal of enhancing data protection and data security at our firm, to ultimately provide an optimum level of protection for the personal data we process. The anonymous data from the server log files is stored separately from all the personal data provided by a data subject.
6. Subscribing to our newsletter
MEHRKANAL GmbH’s website gives users the opportunity to subscribe to our company’s newsletter. The personal data transmitted to the controller when subscribing to the newsletter can be found in the input mask used for this.
MEHRKANAL GmbH informs its customers and business partners about the company’s offering at regular intervals by means of a newsletter. Our company’s newsletter can only be received by a data subject if (1) the data subject has a valid email address and (2) the data subject subscribes to the newsletter. For legal reasons, a confirmation email is first sent to the email address provided by a data subject for the newsletter, in a double opt-in process. This confirmation email serves to check whether the holder of the email address, as the data subject, has authorised the receipt of the newsletter.
When registering for the newsletter, we also store the IP address of the data subject’s computer system at the time of registration, as provided by their internet service provider (ISP), and the date and time of registration. It is necessary to collect this data so that it is possible to track the (potential) misuse of a data subject’s email address at a subsequent point in time; it therefore serves as legal protection for the controller.
The personal data collected as part of registration for the newsletter is solely used for the purpose of sending our newsletter. Furthermore, newsletter subscribers can receive information via email if this is necessary for the operation of the newsletter service or registration is necessary in this regard, as might be the case with changes to the newsletter offering or changes in the technical situation. The personal data collected as part of the newsletter service is not disclosed to third parties. The data subject may cancel their subscription to our newsletter at any time. Consent to the storage of personal data, as granted to us by the data subject for the sending of the newsletter, may be withdrawn at any time. Every newsletter contains a link that can be used for the purpose of withdrawing this consent. Furthermore, there is the option to unsubscribe from the newsletter at any time on the website of the controller, or to inform the controller of this in another way.
7. Newsletter tracking
MEHRKANAL GmbH’s newsletter contains tracking pixels. A tracking pixel is a miniature graphic embedded in these emails sent in HTML format to enable log files to be recorded and analysed. This tracking pixel enables a statistical evaluation of the success or failure of online marketing campaigns to be carried out. MEHRKANAL GmbH can use the embedded tracking pixel to recognise whether and when an email was opened by a data subject, and which links in the email were accessed by the data subject.
These tracking pixels included in the newsletters collect personal data which is stored and evaluated by the controller to optimise the sending of the newsletter and tailor the content of newsletters even better to the interests of the data subject in the future. This personal data is not disclosed to third parties. Data subjects are entitled to withdraw their separate declaration of consent in this respect, given via the double opt-in process, at any time. Once consent has been withdrawn, this personal data is deleted by the controller responsible for processing. MEHRKANAL GmbH will automatically view unsubscribing from the newsletter as a withdrawal of consent.
8. Contact options via the website
Due to the legal requirements, MEHRKANAL GmbH’s website contains information that enables people to quickly make contact with our company digitally and enter into direct communication with us, which also encompasses a general address for electronic mail (email address). Provided a data subject contacts the controller via email or a contact form, the personal data transmitted by the data subject is automatically stored. Personal data of this nature provided voluntarily by a data subject to the controller is stored for the purposes of processing or making contact with the data subject. This personal data is not disclosed to third parties.
9. Routine erasure and blocking of personal data
The controller only processes and stores the data subject’s personal data for the period required to fulfil the purpose of storage or if this is provided for by European regulators and issuers of directives or another legislator in laws or regulations to which the controller is subject.
If the purpose of storage lapses or if a storage period set by European regulators and issues of directives or another competent legislator expires, the personal data will be routinely blocked or deleted, in line with the statutory requirements.
10. Rights of the data subject
a) Right of confirmation
European regulators and issuers of directives grant every data subject affected by the processing of personal data the right to receive confirmation from the controller as to whether personal data regarding them is being processed. If a data subject would like to take up this right of confirmation, they can contact an employee of the controller at any time.
b) Right of access
European regulators and issuers of directives grant every data subject affected by the processing of personal data the right to obtain from the controller confirmation as to whether or not personal data concerning them is being processed free of charge, and to receive a copy of these data. Furthermore, European regulators and issuers of directives grant the data subject the right to access the following information:
• The purposes of the processing
• The categories of personal data concerned
• The recipients or categories of recipient to whom the personal data has been or will be disclosed, in particular recipients in third countries or international organisations
• Where possible, the envisaged period for which the personal data will be stored, or, if not possible, the criteria used to determine that period
• The existence of the right to request from the controller rectification or erasure of personal data or restriction of processing of personal data concerning the data subject or to object to such processing
• The right to lodge a complaint with a supervisory authority
• Where the personal data is not collected from the data subject, any available information as to its source
• The existence of automated decision-making, including profiling, referred to in Article 22 (1) and (4) GDPR and, at least in those cases, meaningful information about the logic involved, as well as the significance and the envisaged consequences of such processing for the data subject
Furthermore, the data subject shall have a right to access information regarding whether personal data is transferred to a third country or to an international organisation. If this is the case, the data subject shall have the right to be informed of the appropriate safeguards relating to the transfer.
If a data subject would like to take up this right of access, they can contact an employee of the controller at any time.
c) Right to rectification
European regulators and issuers of directives grant every data subject affected by the processing of personal data the right to obtain from the controller without undue delay the rectification of inaccurate personal data concerning them. Taking into account the purposes of the processing, the data subject shall also have the right to have incomplete personal data completed, including by means of providing a supplementary statement.
If a data subject would like to take up this right to rectification, they can contact an employee of the controller at any time.
d) Right to erasure (right to be forgotten)
European regulators and issuers of directives grant every data subject affected by the processing of personal data the right to obtain from the controller the erasure of personal data concerning them without undue delay where one of the following grounds applies and the processing is not classed as necessary:
• The personal data is no longer necessary in relation to the purposes for which it was collected or otherwise processed.
• The data subject withdraws consent on which the processing is based according to point (a) of Article 6 (1) GDPR, or point (a) of Article 9 (2) GDPR, and where there is no other legal ground for the processing.
• The data subject objects to the processing pursuant to Article 21 (1) GDPR and there are no overriding legitimate grounds for the processing, or the data subject objects to the processing pursuant to Article 21 (2) GDPR.
• The personal data has been unlawfully processed.
• The personal data has to be erased for compliance with a legal obligation in Union or Member State law to which the controller is subject.
• The personal data has been collected in relation to the offer of information society services referred to in Article 8 (1) GDPR.
If one of the above grounds applies and a data subject would like to arrange for the erasure of their personal data stored with MEHRKANAL GmbH, they can contact an employee of the controller at any time. MEHRKANAL GmbH staff will arrange for the request for erasure to be satisfied without delay.
If the personal data was made public by MEHRKANAL GmbH and if our company, as the controller, is obliged to erase the data under Article 17 (1) GDPR, MEHRKANAL GmbH, taking account of available technology and the cost of implementation, shall take reasonable steps, including technical measures, to inform other controllers which are processing the personal data that the data subject has requested the erasure by such controllers of any links to, or copy or replication of, that personal data, provided this processing is not classed as necessary. MEHRKANAL GmbH staff will make the necessary arrangements in individual instances.
e) Right to restrict processing
European regulators and issuers of directives grant every data subject affected by the processing of personal data the right to obtain from the controller restriction of processing where one of the following applies:
• The accuracy of the personal data is contested by the data subject, for a period enabling the controller to verify the accuracy of the personal data.
• The processing is unlawful and the data subject opposes the erasure of the personal data and requests the restriction of its use instead.
• The controller no longer needs the personal data for the purposes of the processing, but it is required by the data subject for the establishment, exercise or defence of legal claims.
• The data subject has objected to processing pursuant to Article 21 (1) GDPR pending the verification whether the legitimate grounds of the controller override those of the data subject.
If one of the above grounds applies and a data subject would like to request a restriction to be placed on their personal data stored with MEHRKANAL GmbH, they can contact an employee of the controller at any time. MEHRKANAL GmbH staff will arrange for the processing to be restricted.
f) Right to data portability
European regulators and issuers of directives grant every data subject affected by the processing of personal data the right to receive the personal data concerning them, which they have provided to a controller, in a structured, commonly used and machine-readable format. In addition, they have the right to transmit those data to another controller without hindrance from the controller to which the personal data has been provided, where the processing is based on consent under point (a) of Article 6 (1) GDPR or point (a) of Article 9 (2) GDPR or on a contract under point (b) of Article 6 (1) GDPR and the processing is carried out by automated means, provided the processing is not necessary for the performance of a task carried out in the public interest or in the exercise of official authority vested in the controller.
In exercising their right to data portability pursuant to Article 20 (1) GDPR, the data subject shall have the right to have the personal data transmitted directly from one controller to another, where technically feasible, provided this does not adversely affect the rights and freedoms of others.
If the data subject wishes to assert their right to data portability, they can contact a MEHRKANAL GmbH employee at any time.
g) Right to object
European regulators and issuers of directives grant every data subject affected by the processing of personal data the right to object, on grounds relating to their particular situation, at any time to processing of personal data concerning them which is based on point (e) or (f) of Article 6 (1) GDPR, including profiling based on those provisions
MEHRKANAL GmbH shall no longer process the personal data unless we can demonstrate compelling legitimate grounds for the processing which override the interests, rights and freedoms of the data subject or the processing is for the establishment, exercise or defence of legal claims.
Where MEHRKANAL GmbH processes personal data for direct marketing purposes, the data subject shall have the right to object at any time to processing of personal data concerning them for such marketing, which includes profiling to the extent that it is related to such direct marketing. Where the data subject objects to processing by MEHRKANAL GmbH for direct marketing purposes, MEHRKANAL GmbH shall no longer process the personal data for such purposes.
Where personal data is processed for scientific or historical research purposes or statistical purposes pursuant to Article 89 (1) GDPR, the data subject, on grounds relating to their particular situation, shall also have the right to object to processing of personal data concerning them, unless the processing is necessary for the performance of a task carried out for reasons of public interest.
If the data subject wishes to exercise their right to object, they can contact any MEHRKANAL GmbH employee directly, or another employee. In the context of the use of information society services, and notwithstanding Directive 2002/58/EC, the data subject may also exercise their right to object by automated means using technical specifications.
h) Automated individual decision-making, including profiling
European regulators and issuers of directives grant every data subject impacted by the processing of personal data the right not to be subject to a decision based solely on automated processing, including profiling, which produces legal effects concerning them or similarly significantly affects them. This shall not apply if the decision (1) is necessary for entering into, or performance of, a contract between the data subject and a data controller; (2) is authorised by Union or Member State law to which the controller is subject and which also lays down suitable measures to safeguard the data subject’s rights and freedoms and legitimate interests; or (3) is based on the data subject’s explicit consent.
If the decision is necessary (1) for entering into, or the performance of, a contract between the data subject and a controller or (2) is based on the data subject’s explicit consent, MEHRKANAL GmbH shall implement suitable measures to safeguard the data subject’s rights and freedoms and legitimate interests, at least the right to obtain human intervention on the part of the controller, to express their point of view and to contest the decision.
If a data subject would like to assert their rights regarding automated decision-making, they can contact an employee of the controller at any time.
I) Right to the withdrawal of consent under data protection law
European regulators and issuers of directives grant every data subject affected by the processing of personal data the right to withdraw their consent to the processing of personal data at any time.
If a data subject would like to assert this right to withdraw their consent, they can contact an employee of the controller at any time.
11. Data protection provisions on the use and application of Google Analytics and reCAPTCHA
MEHRKANAL does not use Google Analytics or other tracking tools. The plugins intended for this purpose have been removed.
We use Google’s reCAPTCHA service to determine whether a human or a computer is providing particular inputs in our contact form or newsletter form. Google uses the following data to determine whether you are a human or a computer: the IP address of the end device used, the page you are visiting on our website and on which the Captcha is stored, the date and duration of your visit, the identification data for the type of browser and operating system used, Google account if you are logged into Google, mouse movements on the reCAPTCHA area and tasks where you need to identify images. The legal basis for the data processing as described is point (f) of Article 6 (1) GDPR. We have a legitimate interest in processing this data to safeguard our website’s security and protect us from automated inputs (attacks).
12. Data protection provisions on the usage and application of Google AdWords
The controller has integrated Google AdWords into this website. Google AdWords is an online advertising service that enables advertisers to display ads in Google’s search engine results and advertising networks. Google AdWords enables an advertiser to pre-emptively set certain keywords that are used to display an ad in Google’s search engine results when a user accesses search results relevant to the keywords. Within Google’s advertising network, the ads are distributed across websites on relevant topics using an automatic algorithm, taking into account the pre-set keywords.
The Google AdWords service is operated by Google Inc., 1600 Amphitheatre Pkwy, Mountain View, CA 94043-1351, USA.
The purpose of Google AdWords is to advertise our website by providing interest-based advertising on the websites of third-party companies and in search engine results from Google, and to display third-party advertising on our website.
If a data subject accesses our website via a Google ad, a conversion cookie is stored on the data subject’s IT system by Google. Cookies are defined above. A conversion cookie expires after 30 days and is not used to identify the data subject. Provided the conversion cookie has not expired, it can be used to determine whether certain sub-pages were accessed on our website, such as a shopping cart within an online shop system. The conversion cookie enables us and Google to track whether a data subject who accessed our website via an AdWords ad generated sales; in other words, whether they completed or abandoned a purchase.
The data and information collected through the use of the conversion cookie are used by Google to generate visitor statistics for our website. In turn, we use these visitor statistics to determine the total number of users sent to us via AdWords adverts, in other words, the success or failure of the AdWords adverts, and to optimise our AdWords adverts for the future. Neither our company nor other advertising customers of Google AdWords receive information from Google that allows them to identify the data subject.
A conversion cookie stores personal data, such as the websites visited by the data subject. Upon every visit to our website, personal data, including the IP address of the internet connection used by the data subject, is transmitted to Google in the United States of America. This personal data is stored by Google in the United States of America. Under certain circumstances, Google may pass the personal data collected via this technological process to third parties.
The data subject can prevent cookies being placed by our website, as above, by changing the settings for the internet browser they are using accordingly at any time and thereby objecting on a permanent basis to the placement of cookies. If these settings are amended on the internet browser used, it would also prevent Google from placing a conversion cookie on the IT system of the data subject. In addition, a cookie placed by Google AdWords can be deleted at any time via the internet browser or other software.
Furthermore, the data subject has the option of objecting to interest-based advertising by Google. To do so, the data subject must select their desired settings on www.google.de/settings/ads, and do so for every internet browser they use.
13. Data protection provisions during the application process via MEHRKANAL’s careers portal
MEHRKANAL GmbH processes data collected in conjunction with the careers portal exclusively for the execution of the application process under Article 88 GDPR and Section 26 (1) sentence 1 of the German Federal Data Protection Act, new version (BDSG neu). Personal data is not processed for other purposes.
a) Personal data within the application process
Personal data means information about personal or factual matters relating to an identified or identifiable natural person. This includes information such as your name, address, telephone number and date of birth, as well as data about your actual background etc., which could be associated to a particular individual with a reasonable amount of effort. Conversely, information that cannot be directly connected to your real identity is not classed as personal data.
b) Processing of personal data within the application process
Our data protection provisions align with the European GDPR, the German Federal Data Protection Act, new version (BDSG neu) and the German Telemedia Act (TMG).
If you apply for a vacant position or submit a speculative application via the application system on our website, you voluntarily submit personal data and information (first name, surname, email address, phone number and any attachments, such as your CV, cover letter etc.). This might include further personal data, such as your date of birth, address and so on.
The data that is transmitted is transferred via TLS encryption and stored in a database for which our company is responsible and which is operated by a third company called Personio GmbH (https://www.personio.de/). We have concluded the relevant contract processing agreement, under Article 28 GDPR, with Personio GmbH, which offers HR and applicant management software and solely stores data on ISO-certified servers in Germany. In line with this, data is not transmitted to a third country. If you send a speculative application to us via email to
c) Storage of personal data during the application process
In principle, personal data is only processed for the purpose of filling the vacant position for which you have applied.
If there is not a suitable job available at the point in time of your application, but your profile looks suitable for other roles, your application can be taken into account and processed further, with your consent. As a result, we ask you to consent to your inclusion in the candidate pool as part of a subsequent process (see point i).
d) Erasure of personal data within the application process
You can contact us at any time via
Your data will automatically be anonymised 100 days after a rejection has been received. Thereafter, this data is only available to us as metadata, without a direct link to a person, for statistical evaluation (e.g. the proportion of women or men applying for roles, the number of applications in a set period etc.).
e) Disclosure of personal data during the application process
Your personal data is only disclosed if MEHRKANAL GmbH is legally obliged to do so, or if it is necessary in the event of misuse or a need for clarification. However, there must be concrete indications of unlawful or abusive behaviour in this instance. If we are ordered to do so by the competent body, we are permitted to provide information about this data (user-supplied data) in individual instances, particularly for the purposes of law enforcement.
f) Security of your personal data during the application process
We as a company, any employees involved in the application process and contract processors commissioned, such as Personio GmbH, are instructed to take suitable organisational and technical steps to protect personal data from misuse, unauthorised publication and loss, in particular. These steps meet the requirements set out in Article 32 GDPR, at a minimum.
g) Rights of the data subject within the application process
Provided that we, as the controller, are processing personal data, you, as the data subject, have certain rights under Chapter II of the European General Data Protection Regulation (GDPR) depending on the legal basis and purpose of the processing, including the right to access (Article 15 GDPR), the right to rectification (Article 16 GDPR), the right to erasure (Article 17 GDPR), the right to restriction of processing (Article 18 GDPR), the right to data portability (Article 20 GDPR) and the right to object (Article 21 GDPR). Provided that the processing of personal data is based on your consent, you have the right to withdraw this consent under data protection law, as specified in Article 7 (3) GDPR.
To exercise this right, please contact MEHRKANAL GmbH, Theodor-Althoff-Str. 2, 45133 Essen or email
h) Contact details for the Data Protection Officer within the application process
Regardless of any other legal remedy under administrative law or through judicial process, you have the right to file a complaint with a supervisory authority, particularly in the Member State where you reside, have your place of work or the where the alleged breach took place, if you believe that the processing of personal data regarding you violated the GDPR.
Commissioner for Data Protection and Freedom of Information for North Rhine-Westphalia
Phone: +49 (0) 211/38424-0
i) Confirmation/declaration of consent for the online candidate pool
If you consent to your inclusion in the candidate pool, the following applies:
In compliance with the regulations set out herein, your stored data is kept after the application process has ended (for up to 12 further months). MEHRKANAL GmbH can therefore approach you at a later point in time with new job offers that align with your personal qualifications and interests. You will only be included in this new application process with your consent. You may withdraw your consent to your inclusion in the candidate pool at any time; the legality of any processing that has occurred up to the point of this withdrawal shall remain unaffected by this. If you do not consent, MEHRKANAL GmbH cannot use the data to contact you again and the data is to be erased in compliance with the data protection legislation.
If you do consent to your inclusion in the candidate pool, please submit the following declaration of consent:
‘I consent to my personal data (name, address, email address, application details) being used so that I can potentially be contacted again in the future if a suitable job vacancy arises. I can withdraw this consent at any time with future effect, without stating reasons for this, via email (
14. Google web fonts
This website uses web fonts, provided by Google, to display fonts in a uniform manner. When you access a page, your browser loads the necessary web fonts into your browser cache so it can accurately display text and fonts.
To this end, the browser you are using needs to connect to Google’s servers. In so doing, Google is informed that our website has been accessed via your IP address. The usage of Google web fonts is in the interests of depicting our online offering in a uniform, appealing way. This is a legitimate interest in the meaning of point (f) of Article 6 (1) GDPR.
If your browser does not support web fonts, a standard font from your computer will be used.
15. Legal basis of processing
Point (a) of Article 6 (1) GDPR provides our company with the legal basis for processing in which we obtain consent for a particular purpose of processing. If the personal data is processed for the performance of a contract with the data subject as a party to this contract, as would be the case in processing that is necessary to deliver goods or render other services or considerations, this processing is based on point (b) of Article 6 (1) GDPR. The same applies to processing required to take steps prior to entering into a contract, as in the case of enquiries regarding our products or services. If our company is subject to a legal obligation that renders the processing of personal data necessary, such as the fulfilment of tax obligations, this processing is based on point (c) of Article 6 (1) GDPR. In rare cases, it may be necessary to process personal data to protect the vital interests of the data subject or another natural person. This would be the case if a visitor to our firm was injured and their name, age, health insurance information or other vital information needed to be disclosed to a doctor, hospital or other third party, for example. In this instance, processing would be based on point (d) of Article 6 (1) GDPR. Finally, processing could be based on point (f) of Article 6 (1) GDPR. This legal basis refers to processing that is not covered by any of the above legal bases if the processing serves the purposes of the legitimate interests pursued by our company or by a third party, except where such interests are overridden by the interests or fundamental rights and freedoms of the data subject. These instances of processing are permitted, in particular, because they were listed by European legislators. In this respect, legislators take the view that a legitimate interest could be assumed if the data subject is a client of the controller (Recital 47 sentence 2 GDPR).
16. Legitimate interest in processing pursued by the controller or a third party
If the processing of personal data is based on point (f) of Article 6 (1) GDPR, our legitimate interest is the execution of our business activities for the benefit of all our employees and our shareholders.
17. Duration for which personal data is stored
The criterion for the duration for which personal data is stored is the statutory retention period in question. After this period has expired, the corresponding data will be routinely deleted, provided it is no longer required for the performance or initiation of a contract.
18. Legal or contractual requirements to provide personal data; necessity for concluding contracts; obligation of the data subject to provide personal data; potential consequences of non-provision
We would like to clarify that the provision of personal data is in part required by law (e.g. tax requirements) or can arise from contractual regulations (e.g. information on contractual partners). As part of this, concluding a contract may require a data subject to provide us with data that subsequently needs to be processed by us. For example, the data subject is obliged to provide us with personal data when our company concludes a contract with them. Not providing this personal data would render it impossible to conclude a contract with the data subject. The data subject must contact one of our employees before they provide personal data. Our employee will inform the data subject in each individual case whether the provision of personal data is legally or contractually required or necessary for the conclusion of a contract, whether there is an obligation to provide the personal data and the consequences of non-provision of the personal data.
19. Existence of automated decision-making
As a responsible company, we do not engage in automated decision-making or profiling.
20. Transmission to Facebook
MEHRKANAL does not use any social plugins. Instead, content is linked directly to Facebook from the company's website and can only be accessed if it is actively clicked on. You are about to leave this website and move to a different domain URL: https://facebook.com/mehrkanal
21. Use of LinkedIn Insight Tag
The MEHRKANAL website uses the conversion and retargeting tool ‘LinkedIn Insight Tag’ provided by LinkedIn Ireland Unlimited Company, Wilton Place, Dublin 2, Ireland. The LinkedIn Insight Tag enables data to be collected about visitors to MEHRKANAL’s website, including their URL, referrer URL, IP address, device and browser properties (user agent) and a time stamp. Members’ direct identifiers are deleted within seven days to pseudonymise the data. This remaining pseudonymised data is erased within 180 days.
LinkedIn does not share personal data with MEHRKANAL; rather, it provides anonymised reports on the website’s target audience and advert performance. To supplement this, LinkedIn offers the option of retargeting via its Insight Tag. MEHRKANAL can use this data to show targeted advertising outside its website without you being identified as a visitor to the website as part of this process. LinkedIn members can manage the use of their personal data for advertising purposes in their account settings: https://www.linkedin.com/psettings/advertising/actions-that-showed-interest
22. Use of SalesViewer® technology
This website uses SalesViewer® technology from SalesViewer® GmbH to collect data for marketing, market research and optimisation purposes, on the basis of the legitimate interests of the website operator (point (f) of Article 6 (1) GDPR).
The data stored within SalesViewer® is erased as soon as it is no longer required for its purpose, provided this erasure does not conflict with any statutory retention obligations.
You may object to the collection and storage of data at any time with future effect by clicking this link https://www.salesviewer.com/opt-out to prevent SalesViewer ® from collecting data on this website in the future. To this end, an opt-out cookie for this website is stored on your device. If you delete your cookies in this browser, you will need to click this link again.