MEHRKANAL starts Instore TV (Digital Signage) at PEUGEOT car dealerships

Introduction 

Since the beginning of May, PEUGEOT contractual partners have been using Instore TV (Digital Signage) developed by MEHRKANAL to set their showrooms in motion.

PEUGEOT Germany is providing their contractual partners with a broad range of content modules thanks to Instore TV (Digital Signage). Contractual partners can adapt modules according to their needs. In addition, PEUGEOT Germany can publish content centrally.

Thanks to the content-related setup of the scenes, a varied screenplay is guaranteed, no matter how much a contractual partner gets involved.

MEHRKANAL Instore TV (Digital Signage) uses standardized internet technology. Thus, the integration into other web-based systems becomes very easy. A permanent Internet connection is not necessary.

Instore TV (Digital Signage) is an independent module of the MEHRKANAL Brand Management System. So it can easily be implemented into your marketing portfolio as well.

Got curious? Get in touch! We’ll be happy to show you POS TV in detail and will consult you on possibilities and opportunities.

Your Advantages at a Glance 

Little investment costs
The system and the necessary hardware are comparatively inexpensive for individual TV programs on site.

Individual content
Instore TV (Digital Signage) enables the user to connect their own information with centrally available content to create a coherent total offer.   

Always up-to-date
Thanks to the structural design of the system we guarantee an information offer that is always up-to-date even if users are less committed.

Easy to use
Individualizing scenes is very easy and user-friendly. Users do not have to be trained.

Video material not mandatory
Thanks to a smart connection of animated image and text elements to create a filmic story (e.g. product presentation) you can completely do without video material. In principle, these animations can also be used on any website.

Use for Web TV
Instore TV (Digital Signage) can be played in a browser. Thus, this technology can be used as the basis for Web TV programs.